What drives us, here at Greenhouse

We’re people-people

Passionate about relationships
Empathetic to the struggle
Obsessed with customer satisfaction

We’re hungry and motivated

Motivated to build something special
Curious and ambitious
Committed to going above and beyond

We’re fearless optimists

See challenges as opportunities
Positive, creative, and brave
Proactive problem solvers

Meet the Greenhouse team, led by founder and CEO Drew Calin and Viktor Kyosev.

Drew Calin

Greenhouse Co-founder
and Greenhouse CEO

Drew comes from Los Angeles, California, where he began his career in digital media and marketing more than 15 years ago. He’s worked with startups and enterprise organizations, having spent nearly a decade with LinkedIn in both the US and Asia. Drew received dual Executive MBA degrees from NUS and UCLA in 2016, and cofounded Greenhouse in 2017. As CEO, he looks after all strategic and operational facets of the company, with emphasis on team & talent, product development, and commercial growth.

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Viktor Kyosev

Greenhouse COO

Viktor comes from Sofia, Bulgaria, where he began his career in the hospitality industry about 12 years ago. Later he moved to Denmark for studies and obtained a Master’s Degree in New Venture Creation at Aalborg University. During the past 5 years, Viktor co-founded several startups across Denmark, Malaysia and Indonesia, most recently he graduated from YCombinator’s Startup School. As COO, he looks after day-to-day management and operations, with emphasis on business development and product growth.

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Adam Haluska

Head of Marketing

Citra Oktaviani

Senior Account Manager Corporate Services

Clarissa Budiono

Head of Brand Experience

Rahul V R

Head of Technology

Rajendra Pathak

Head of Finance

The evolution of our business

2018-2019

Our roots as an award-winning co-working space

Greenhouse wasn’t always Asia’s market entry platform and the biggest curated network of service providers...In 2018, helmed by Greenhouse founders and the same leadership team, we started a co-working space designed for wellness and productivity in fast-growth markets. We established our HQ in Singapore and launched our first space in Jakarta, Indonesia.

Within the first year, we’d won Best Startup Co-working Space in Indonesia. We went on to bag 3 awards in 2 years:

And were home to some of Indonesia’s fastest growing companies:

2018-2019

Why the pivot?

In 2019, we noticed that many of our clients entering Indonesia from abroad were struggling to source service providers to help them launch, operate, and commercialize their business. Organically, we became a business matchmaker. Connecting entrepreneurs, startups, and SMBs with service providers to help them scale. Little by little, we started qualifying and contracting service providers into our network, and launched the first version of the Greenhouse Marketplace in December 2019.

2020+

Same brand.
Same vision.
Same team.
New experience.

We’ve always been in the business of helping businesses thrive, and are committed to addressing digital nascency plaguing founders and business decision makers when expanding and growing across Asian markets.

Putting the Green in Greenhouse

We started as a coworking space with a love for all things green and sustainable. As a tribute to our beginning, the Greenhouse team still plant one tree for every customer, service provider, and partner who enters our ecosystem…every month.